First Advisor

Emilie Gettliffe

Thesis Committee Member(s)

Nina Miller

Reader

Mariesa Ho

College

Regis College

Degree Name

Master of Development Practice

Document Type

Thesis - Open Access

Number of Pages

54 pages

Abstract

This paper reviewed the literature on rental housing market services in Ghana to provide the foundation in addressing the housing challenge in the country with specific reference to students. Affordability and availability of housing have been a major development challenge. However, search frictions in the rental housing market exacerbate the housing problem for college students in Ghana. The proposed project seeks to address the search friction in the rental housing market through a business start-up. The goal of the business project is to develop a digital platform that provides listing services for the Ghanaian rental housing market to reduce the cost in time and money related to securing rental housing accommodation. Focus group discussions were held with students to gather important information to guide the design of the project to meet the needs of the end-users. Landlords were also interviewed to understand their perception of a digital platform that provides listing services in the rental housing market. All participants (representing 100% of the students) agreed that there is a need for a digital platform to reduce search frictions in the rental housing market. The findings also revealed that about 90% of landlords showed an interest in the proposed digital platform. This is because they found it as an additional opportunity for them to advertise their hostels to students. The proposed digital platform is to be developed by the end of 2020 under an estimated budget of about $7,500.

Date of Award

Spring 2020

Location (Creation)

Colorado (state); Denver (county); Denver (inhabited place)

Rights Statement

All content in this Collection is owned by and subject to the exclusive control of Regis University and the authors of the materials. It is available only for research purposes and may not be used in violation of copyright laws or for unlawful purposes. The materials may not be downloaded in whole or in part without permission of the copyright holder or as otherwise authorized in the “fair use” standards of the U.S. copyright laws and regulations.

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