First Advisor

Hart, Douglas

College

College for Professional Studies

Degree Name

MS Software Engineering and Database Technologies

School

School of Computer & Information Science

Document Type

Thesis - Open Access

Number of Pages

67 pages

Abstract

First Stop Sports (http://www.firststopsports.com) is a small sports collectibles and memorabilia eCommerce company, specializing in NFL and NCAA collectible football helmets and other sports memorabilia. First Stop Sports current web site has shown some inadequacies and limited capabilities with historical customer ordering information capture. "They are struggling to advance business development and increase revenue.? It is the scope of this project to investigate, design, and develop a prototype data acquisition system for First Stop Sports. This prototype would only focus on one specific product line, but it would need to have the same look, feel and functionality as the existing eCommerce website, http://www.firststopsports.com. Changes would have to inevitably integrate seamlessly into the existing website to minimize impact on business. All customers ordering information, past and present would have to be captured in a relational database. That captured data can then produce intelligent reports and potentially increase revenue and profitability. Additionally, marketing campaigns with focused e-newsletters can be sent to customers. With captured customer information, profiling and advanced advertising features can be attained.

Date of Award

Spring 2009

Location (Creation)

Colorado (state); Denver (county); Denver (inhabited place)

Rights Statement

All content in this Collection is owned by and subject to the exclusive control of Regis University and the authors of the materials. It is available only for research purposes and may not be used in violation of copyright laws or for unlawful purposes. The materials may not be downloaded in whole or in part without permission of the copyright holder or as otherwise authorized in the “fair use” standards of the U.S. copyright laws and regulations.

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